Comments on: Specialization as an Effective Brand Marketing Strategy https://hingemarketing.com/blog/story/the-rise-of-the-specialist-the-advantages-of-specialization-in-management-consulting Branding and Marketing for Professional Services Wed, 01 Mar 2017 16:07:37 +0000 hourly 1 By: George Anderson https://hingemarketing.com/blog/story/the-rise-of-the-specialist-the-advantages-of-specialization-in-management-consulting#comment-16861 Wed, 04 Jan 2017 18:56:07 +0000 https://hingemarketing.com/?p=19179#comment-16861 This is a very easy to read useful article written by someone who clears understands the value of niches. From this article, I learned that my niche falls in two categories: 1) Industry specialization. I offer coaching for “disruptive physicians”. My clients are major hospital chains. In addition, 5) Specialization in certain types of problems. I solve problems for “disruptive physicians”.

Both of these niches are serving me well as there is real stability in my practice.

]]>