https://hingemarketing.com/blog/story/elements-of-a-successful-brand-2-the-tagline Branding and Marketing for Professional Services Mon, 11 Oct 2021 13:19:08 +0000 hourly 1 https://hingemarketing.com/blog/story/elements-of-a-successful-brand-2-the-tagline#comment-22045 Fri, 03 Mar 2017 17:41:01 +0000 http:/blog/story/elements-of-a-successful-brand-2-the-tagline/#comment-22045 You have a bad tagline if your response to hearing it is : “Well, I should hope so!” That’s a sure sign it’s a platitude. If your tagline is a platitude, it’s time to create a new one.

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